ABM Regional Manager, AMER
Core
Design and execute Account-Based Marketing (ABM) programs for enterprise technology buyers in the Americas, focusing on cybersecurity, search, AI/ML, and observability.
Role type
Senior Account-Based Marketing Manager
Builds
1:1 ABM programs, personalized campaigns, and executive engagement experiences for Fortune 500 accounts
Domain
B2B Enterprise Technology / Search & Security
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
ABM strategy & execution, enterprise account planning, multi-channel campaign management, executive-level engagement, technical value proposition translation, ABM platform proficiency
Preferred skills
Knowledge of cloud/AI/ML/cybersecurity landscapes, ABM certification
Technologies
Demandbase, 6sense, Userled, Salesforce, Marketo, LinkedIn
Responsibilities
Design and implement 1:1 ABM programs aligned to target accounts; Lead account-level planning sessions with sales teams; Develop integrated ABM plans using content syndication, paid media, and executive briefings; Architect end-to-end delivery of ABM campaigns including landing pages and paid media strategy; Define ABM metrics and provide performance reporting to sales leadership; Coordinate event logistics for executive briefings and roundtables.
Seniority
Mid-Senior, hands-on IC