Director Commerce Growth
Core
Lead go-to-market strategy and growth for higher-value brick-and-mortar businesses (retailers, medical, automotive, service providers) to accelerate SaaS adoption and recurring revenue.
Role type
Director, Commerce Growth (Hands-on growth leadership)
Builds
Go-to-market engine, demand generation campaigns, seller enablement programs, pricing/offer models, and omnichannel commerce workflows.
Domain
SMB Commerce, Payments, POS, Commerce SaaS
Required skills
Growth strategy, go-to-market planning, SMB commerce domain expertise, pricing and packaging, experimentation design, cross-functional leadership, unit economics analysis, product positioning, funnel analysis, launch management
Preferred skills
Omnichannel payments product experience
Technologies
AI-assisted tools, custom-build capabilities
Responsibilities
Define segment strategy and use cases for $100K-$1M+ merchants; build positioning and messaging narratives; equip sales teams with qualification frameworks and training; develop demand generation campaigns; design experimentation roadmaps; evolve commerce proposition for SaaS growth; optimize pricing and transaction-fee structures; connect in-person payments with e-commerce journeys; lead end-to-end product launches; own growth scorecard and unit economics planning.
Seniority
Director, strategic leadership with hands-on execution