Associate Vice President, Strategy
Core
Leading high-profile client relationships and managing a team of up to 30 digital media experts to deliver engineered marketing strategies.
Role type
Senior IC client solutions leader (Associate Vice President)
Builds
Sophisticated marketing & media plans, data-driven insights, and business results for senior clients
Domain
Digital advertising, marketing strategy, and ad tech
Required skills
Digital advertising account management, marketing strategy/consulting, direct marketing, digital acquisition, brand management, C-level relationship building, cross-functional team leadership, strategic digital media planning, campaign design, measurement, coaching and mentoring
Preferred skills
BA/BS degree
Technologies
Digital media planning tools, CRM channels, ad tech ecosystem
Responsibilities
Serve as senior point of contact for assigned client portfolio with accountability for client success; Interface and lead discussions with senior client leadership (CMO level); Partner with senior stakeholders to understand business goals and lead development of digital strategies; Directly lead a team of 15-30 providing strategic guidance and thought leadership; Act as strategic expert on digital media planning, tactics, and measurement; Inspire, coach, and mentor staff across multiple disciplines