Principal, APAC Partner Enablement

## Responsibilities - Define and execute Klaviyo’s APAC partner enablement strategy, aligned to top company priorities, regional growth goals, and in-market realities (e.g., ANZ maturity vs. emerging markets in Southeast Asia). - Ensure APAC enablement supports the full partner lifecycle— from selling/co-selling and implementation to expansion and long-term customer growth— tailored to agency, consultancy, and SI partner motions in the region. - Build and maintain a regional partner enablement framework that can be localized by country, language, and vertical (e.g., ecommerce, hospitality, financial services) while staying consistent with global standards. - Support continued impact and optimization of partnerships in Australia & New Zealand, while driving scalable playbooks the rest of APAC can inherit and adapt. - Partner closely with regional leadership to accelerate expansion into priority APAC markets (e.g., Southeast Asia, Japan, Korea, India), using partners as a primary growth lever. - Serve as a senior representative of Klaviyo in the field, delivering regionalized enablement through live 1:1, 1:few, and 1:many trainings, workshops, and localized content— both virtually and in-person across the region. - Help define and refine the ideal APAC partner profile and partner value propositions, working closely with regional Partner Sales and Partner Marketing. - Enable APAC partners to confidently position, sell, and execute across Klaviyo’s Autonomous CRM platform, spanning marketing, service, and analytics, including country-specific channels (e.g., SMS, messaging apps) and compliance considerations. - Contribute to enablement content creation and flagship initiatives for new platform capabilities, ensuring global assets are adapted for APAC use cases, examples, and customer stories—not just translated. - Act as a product-obsessed leader who stays fluent across platform capabilities and can translate new features into clear, practical partner plays for APAC markets. - Work closely with Product Marketing, Internal Enablement, Partner Marketing, and Partner Sales to ensure alignment and execution of enablement strategies. ## Requirements - Lead Principal of APAC Partner Enablement with a proven track record in partner enablement, strategy, and execution. - Deep understanding of the Autonomous CRM platform and its applications across marketing, service, and analytics. - Strong experience in building and scaling partner ecosystems, with a focus on regional growth and market expansion. - Ability to develop and maintain a localized enablement framework that aligns with global standards. - Strong communication and presentation skills, with the ability to deliver trainings, workshops, and content in multiple languages and regions. - Experience in cross-functional collaboration, working with Product Marketing, Internal Enablement, Partner Marketing, and Partner Sales. - Proven ability to mentor and lead a growing APAC enablement team. - Strong strategic thinking and execution capabilities, with a focus on driving impact and growth through partner enablement. ## Nice to Have - Experience in the APAC region, particularly in Australia & New Zealand, Southeast Asia, and emerging markets. - Familiarity with regional nuances, including channels, languages, verticals, and go-to-market motions. - Experience in developing and adapting enablement content for different markets and use cases. - Strong understanding of compliance considerations in various APAC markets. - Experience in driving partner expansion and long-term customer growth. ## Benefits - Opportunity to shape the future of Klaviyo’s Autonomous CRM platform in the APAC region. - Collaborative and innovative work environment with a focus on empowering creators to own their own destiny. - Hands-on role with a player-coach approach, contributing to content creation, strategy, and team mentoring. - Close collaboration with regional and cross-functional leaders to deliver high-impact enablement. - A chance to work in a dynamic and fast-paced environment with a global team.