Retention Sales Development Representative II
Core
Retention SDR managing full-funnel media plans and client relationships to increase active advertiser rates and drive incremental revenue for CPG brands.
Role type
Senior IC retention sales development representative
Builds
Full-funnel media plans and advertising relationships for CPG advertisers
Domain
Grocery delivery / CPG advertising
Deliverable
client delivery
Required skills
outbound sales, full-funnel media planning, CRM management, sales collateral creation, project management, contact mapping, lead prioritization
Preferred skills
advertising industry knowledge, CPG experience, AI tool usage, large book of business management
Technologies
SFDC, sales engagement tools
Responsibilities
Managing end-to-end sales cycle and post-launch client relationships; conducting high-volume outbound calls, emails, and social selling; creating sales collateral and case studies; meeting retention and revenue KPIs; utilizing CRM tools for lead prioritization and cadences; tracking contact movement; driving increased advertiser investments; standardizing materials and processes; managing multiple schedules and resolving bottlenecks
Seniority
Junior to Mid-level, hands-on IC
