Global Account Director, FBA & QSR, Global Accounts - GBS
Core
Strategic partner for global Food, Beverage, Alcohol, and QSR advertisers, translating client objectives into TikTok advertising solutions to drive revenue and business impact.
Role type
Senior IC Global Account Director (FBA & QSR)
Builds
Scalable global account strategies and product adoption programs for priority advertisers
Domain
Digital advertising / Media sales / Food & Beverage / Quick Service Restaurant
Deliverable
client delivery
Required skills
Global account strategy, cross-functional collaboration, stakeholder management, data-driven recommendations, category trend analysis, commercial negotiation
Preferred skills
Consultative sales, full-funnel media planning, Joint Business Plan coordination, executive-level business reviews, multi-regional team alignment
Technologies
TikTok advertising suite, measurement frameworks (brand lift, incrementality, attribution)
Responsibilities
Develop and execute global account strategies for priority FBA & QSR advertisers; Identify revenue growth opportunities by expanding partnerships and deepening platform adoption; Build and nurture client relationships across marketing, media, and brand teams; Partner with regional sales teams to translate global priorities into market-level execution; Support Joint Business Partnership planning and commercial discussions; Use data and insights to shape consultative recommendations for brand building and performance; Collaborate with Product, Sales, and Content teams to deliver TikTok capabilities; Represent TikTok in client meetings and industry forums; Contribute to global account operating models and best practices.
Seniority
Senior, hands-on IC
