市场营销经理（大制造汽车产业链）-Lark Field Marketing
Core
Drive market expansion and brand building for Lark in the automotive industry (OEMs, parts, new energy, smart connectivity) by addressing business pain points in R&D collaboration, supply chain management, and globalization.
Role type
Field Marketing Manager (Automotive Industry)
Builds
Market presence and customer pipeline for Lark's manufacturing solutions in the automotive sector
Domain
Automotive industry + B2B SaaS/Enterprise Software
Required skills
Automotive industry marketing, B2B SaaS/ERP/PLM marketing, Industry-specific business logic understanding, Supply chain dynamics knowledge, AI tool proficiency, Lead generation strategy
Preferred skills
Experience with OEMs and Tier 1/Tier 2 suppliers, Digital transformation expertise, From-0-to-1 market entry experience
Technologies
AI tools, SaaS platforms, ERP systems, PLM systems
Responsibilities
Develop and execute targeted acquisition strategies for specific automotive sub-sectors (e.g., battery, smart cockpit, chips), Leverage key OEM customers to penetrate their supply chains (Tier 1/Tier 2), Plan and execute online/offline events to generate high-quality sales leads
Seniority
Mid-level, hands-on IC
