东南亚大促商家商品运营-TikTok Shop
Core
Drive GMV growth and subsidy efficiency for Southeast Asia mega-sales events by managing merchant recruitment, product selection, event setup, and ad campaigns across the full operational chain.
Role type
Senior B2B merchant operations specialist (mega-sales strategy)
Builds
B2B marketing campaigns, merchant incentive frameworks, and product tools for merchant recruitment and selection
Domain
E-commerce, Southeast Asia
Deliverable
product features
Required skills
Merchant recruitment and selection, product assortment strategy, event planning, ad campaign management, B2B marketing play design, data analysis, product requirement documentation (BRD), cross-functional collaboration
Preferred skills
International market experience, management experience, English fluency
Technologies
Data dashboards, product management tools, marketing automation platforms
Responsibilities
Design and execute merchant rights (Give&Take) strategies for mega-sales events, analyze category data to identify growth opportunities, support price competitiveness and category support initiatives, collaborate with data teams on analytics and tooling, translate global growth strategies into country-specific execution plans