规模化商家招商运营-TikTok生活服务
Core
Scale merchant acquisition and growth for TikTok Go food & beverage in Indonesia to increase merchant count, activity, and GMV.
Role type
Senior B2B merchant operations specialist (food & beverage)
Builds
TikTok Go food & beverage platform in Indonesia
Domain
E-commerce / Food & Beverage / Southeast Asia
Deliverable
product features
Required skills
B2B merchant acquisition, sales, marketing, ad campaign management, merchant education, data analysis, A/B testing, cross-functional collaboration
Preferred skills
Experience with user/merchant growth, incentive policy design, fluent English, Indonesian language proficiency
Technologies
A/B testing frameworks, email marketing tools, advertising platforms
Responsibilities
Manage merchant acquisition campaigns, email marketing, ad campaigns, merchant tasks, community building, and workshops; Analyze business data and run A/B tests to optimize ad standards and operational efficiency.
Seniority
Senior, hands-on IC