Senior Data Analyst, Growth Analytics (CRM)
Core
Own and scale CRM analytics strategy to deepen customer relationships, optimize retention, and drive lifetime value through lifecycle marketing programs.
Role type
Senior IC growth analytics analyst (CRM)
Builds
Measurement frameworks, automated dashboards, and insights engines for CRM campaigns and retention.
Domain
Food delivery marketplace / Growth marketing
Deliverable
dashboards & analysis
Required skills
SQL, statistical testing techniques, business intelligence platforms, data visualization, storytelling
Preferred skills
CRM/campaign management platforms, web and app analytics tools, ETL and data warehousing concepts
Technologies
Tableau, Looker, dbt, Snowflake, Amplitude, Mixpanel, Google Analytics
Responsibilities
Define and implement measurement frameworks for CRM campaigns; design and analyze experiments (A/B, holdouts) to reduce churn; build reporting to identify customer behaviors driving loyalty; develop automated dashboards to track CRM performance; present insights to executive leadership.
Seniority
Senior, hands-on IC
