CRM Business Analyst
Core
Turn user data and business questions into actionable insights to shape CRM strategies for retaining and growing Fever's global user base.
Role type
CRM Business Analyst
Builds
CRM strategies, automated reporting pipelines, and data products for customer engagement
Domain
Live entertainment technology / Customer retention
Deliverable
dashboards & analysis
Required skills
SQL, Python or R, customer segmentation, cohort analysis, attribution modeling, business case development, data visualization
Preferred skills
BI tools (Tableau, Looker, Power BI), CRM/marketing automation platforms (Salesforce, SFMC, Braze), consulting or analytics background
Technologies
SQL, Python, R, Tableau, Looker, Power BI, Salesforce, SFMC, Braze
Responsibilities
Design and maintain customer segmentation models and behavioral analytics frameworks; Define measurement and attribution methodologies for CRM initiatives; Translate business questions into structured analyses and recommendations; Collaborate with Data Engineering and Product teams to build automated reporting pipelines; Work with the CRM execution team to define audience targeting logic and personalization rules; Identify growth levers across the customer lifecycle and propose data-backed strategies
Seniority
Mid-level, hands-on IC
