Vice President, Food Marketing & Offer Development (70309772)
Core
Shapes Sodexo Canada's food and FM services business by translating client priorities and market trends into innovative, integrated solutions for Corporate, Campus, Healthcare, Senior Living, and Energy segments.
Role type
VP of Food Marketing & Offer Development (Strategy & Commercial Growth)
Builds
National marketing and offer strategies, scalable food models, client solutions for new business and renewals, and digital food-management platforms.
Domain
Food Services / Facilities Management / B2B Contract Services
Deliverable
product features
Required skills
Enterprise-level strategic thinking, commercial and financial acumen, executive presence, stakeholder influence, change leadership, multidisciplinary team leadership, national B2B solution development, marketing and consumer analytics, business-case development, digital marketing, food/menu management platforms.
Preferred skills
Graduate degree, experience in new-business pursuits and strategic account growth, bilingualism (French-English), culinary/dietetic/food safety/project management/facilities management/marketing credentials, experience with NetMenu or CBORD.
Technologies
Microsoft 365, reporting/visualization tools, NetMenu, CBORD.
Responsibilities
Set and execute national marketing and offer strategy; lead localization of global programs; lead national menu and culinary strategy and R&D; govern nutrition and dietetics; lead solution development for acquisitions and renewals; engage directly with clients through discovery and negotiations; establish insights-led approach to marketing and food-service decisions.
Seniority
Executive (VP), hands-on IC with strategy & mentorship
