Product Manager, Sales & Marketing Platform
Core
Build and maintain marketing systems and processes to enable NBCUniversal's National Ad Sales and Marketing teams, focusing on data integrity and sales enablement within Salesforce.
Role type
Product Manager, Sales & Marketing Platform
Builds
Marketing systems, processes, and tools for Ad Sales and Marketing
Domain
Media & Entertainment / Advertising Technology
Deliverable
product features
Required skills
Marketing operations, Salesforce, Marketing Cloud Account Engagement (Pardot), JIRA, Confluence, data quality management, process optimization, stakeholder collaboration
Preferred skills
Media company experience, global markets knowledge, AI tools familiarity, third-party vendor management (Monday.com, LinkedIn Sales Navigator)
Technologies
Salesforce, Marketing Cloud, Pardot, JIRA, Confluence, HighSpot, Microsoft Office
Responsibilities
Champion building and maintaining the marketing system; optimize processes for priority initiatives; monitor and maintain data quality within the marketing database; create and deliver content, tools, and resources; translate business needs into product requirements; report on program impact and membership growth.
Seniority
Mid-level, hands-on IC