National Account Manager - Petrol & Convenience
Core
Drive volume growth, market share, and profitability for Red Bull across key petrol and convenience accounts by executing national promotional programs and managing trade investments.
Role type
Senior National Account Manager (FMCG P&C)
Builds
National promotional programs, account business plans, and brand activations for Red Bull in the Impulse channel.
Domain
FMCG, Energy Drinks, Petrol & Convenience retail
Deliverable
product features
Required skills
FMCG account management, negotiation, category management, financial planning, S&OP process, distribution growth, pricing strategy, planogram development
Preferred skills
Stakeholder engagement, project management, cross-functional collaboration
Technologies
S&OP systems, financial forecasting tools, planogram software
Responsibilities
Develop and execute national promotional programs; manage account forecasts and trade investment within budget; drive distribution growth and product availability; partner with Category Management to translate insights into strategies; activate brand presence in key accounts; support range reviews and new product launches.
Seniority
Senior, hands-on IC
