Key Account Manager, Discounter Channel
Core
Manage and develop commercial performance and operational execution for the Discounter Channel to drive sustainable business growth.
Role type
Senior Key Account Manager (FMCG/Discounter)
Builds
Customer strategies, Joint Business Plans (JBP), revenue growth initiatives, and new product launches for key discounter accounts.
Domain
FMCG, Coffee, Retail (Discounter Channel)
Deliverable
client delivery
Required skills
Commercial strategy, P&L management, trade spend analysis, ROI calculation, negotiation, stakeholder management, revenue growth management, sales forecasting, supply chain collaboration, new product launch management, data analysis
Preferred skills
Trade marketing experience, international FMCG background, managing large-scale retail accounts
Technologies
None stated
Responsibilities
Develop and execute customer strategies for key Discounter accounts; Lead annual negotiations and Joint Business Plans (JBP); Deliver volume, value, and profitability objectives; Identify and implement Revenue Growth Management opportunities; Lead new product launches and performance tracking; Prepare sales forecasts and collaborate with Supply Chain; Analyze customer, category, and market data; Conduct regular customer warehouse and store visits across Turkey.
Seniority
Senior, hands-on IC