Senior Lead Generation Manager (m/w/d)
Core
Analyze B2B lead data to identify growth and efficiency opportunities, develop strategic recommendations for Sales/Marketing/Product teams, and optimize lead management processes across the customer journey.
Role type
Senior Lead Generation Manager (Commercial Analytics)
Builds
Data-driven insights, optimized lead management processes, and dashboards for lead effectiveness and conversion.
Domain
B2B SaaS / Commercial Analytics
Deliverable
dashboards & analysis
Required skills
Commercial Analytics, Sales Intelligence, Lead Management, Data Analysis, Strategic Thinking, Dashboard Development, CRM Systems, SQL, Excel
Preferred skills
Stakeholder Management, Presentation Skills, Process Optimization
Technologies
Salesforce, Excel, SQL, CRM Systems
Responsibilities
Analyze lead and B2B data to derive actionable insights; Develop and optimize lead management processes; Create and maintain dashboards and reports for lead KPIs; Act as the central point of contact for sales operations and reporting.
Seniority
Senior, hands-on IC
