სერვის ექსპერტი - ნოტიფიკაციები, პირდაპირი კომუნიკაციების მართვის ცოდნის ცენტრი
Core
Managing and optimizing direct communication campaigns (SMS, Push, Email, Popup) to deliver relevant information to TBC Bank customers.
Role type
Service Expert (Direct Communications)
Builds
Targeted communication campaigns and customer segmentation logic for a retail bank.
Domain
Banking / Direct Marketing
Deliverable
product features
Required skills
Data analysis, Database management, Microsoft Excel, Campaign planning
Preferred skills
SQL, Power BI, Banking products knowledge
Technologies
Excel, Power BI, SQL, SMS, Push, Email, Popup
Responsibilities
Plan and manage communication campaigns across multiple channels; Create targeted customer segments and campaign logic; Analyze campaign results to optimize processes; Collaborate with business units on communication strategies.
Seniority
Individual Contributor
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