Key Account Manager
Core
Execute sales plans to drive top-line growth and ensure Perfect Store standards for Red Bull in the Off-Premise channel.
Role type
Key Account Manager (FMCG)
Builds
Long-term customer relationships, annual contracts, and action plans for key accounts.
Domain
Fast-Moving Consumer Goods (FMCG), Retail Sales, Trade Marketing
Deliverable
client delivery
Required skills
Category management, people management, sales process understanding, negotiation, financial statement analysis, market trend analysis, team coaching, merchandising control
Preferred skills
Category management, cross-functional trade marketing experience, written and spoken English
Technologies
Excel, PowerPoint, Word
Responsibilities
Collect and maintain key account customer databases; negotiate and sign annual contracts; develop and implement action plans based on sales targets; control implementation of contractual agreements; analyze effectiveness of marketing activities; coach and develop team members; manage merchandising control and support third-party staff.
Seniority
Mid-level, hands-on IC
