Director, Analyst Relations
Core
Building and scaling WD's Analyst Relations program to shape industry perception, manage relationships with top research firms (Gartner, IDC, Forrester), and extend reach to paid enterprise tech influencers.
Role type
Director, Analyst Relations (Strategy & External Storytelling)
Builds
Analyst engagement programs, influencer networks, and internal intelligence reports
Domain
Enterprise Technology (Storage, Infrastructure, Cloud, AI)
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Analyst Relations program ownership, executive relationship management, major evaluation steering (Magic Quadrant/Wave), competitive intelligence synthesis, influencer ecosystem management, cross-functional collaboration, budget management, program measurement framework design
Preferred skills
Experience at a leading global brand, scaling through major category transition, familiarity with paid influencer models
Technologies
CRM systems, Gartner, IDC, Forrester, Omdia
Responsibilities
Own and manage the full analyst relations calendar; Lead end-to-end participation in major analyst evaluations; Develop and maintain a tiered analyst coverage map; Serve as primary relationship owner for key analysts; Prepare executives and SMEs for analyst interactions; Synthesize analyst research into actionable intelligence; Monitor analyst sentiment and share of voice; Build and manage the AR budget; Partner with Product Marketing and PR for consistent messaging; Establish AR measurement framework; Identify and manage paid enterprise tech influencers; Build internal AR infrastructure; Represent WD at industry analyst conferences
Seniority
Director, strategic leadership with hands-on execution
