Founding Customer Marketing & Advocacy Lead
Core
Build the content engine and advocacy programs that make Scribe the go-to authority for C-suite and VP-level leaders in enterprise B2B.
Role type
Founding Customer Marketing & Advocacy Lead
Builds
Enterprise content engine, Customer Advisory Board program, customer testimonials, and high-touch executive engagement initiatives.
Domain
B2B SaaS / Enterprise Marketing / AI Productivity Tools
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Enterprise customer marketing, content strategy, demand generation, Customer Advisory Board (CAB) program development, pipeline influence, cross-functional partnership, data-driven decision making, executive relationship building
Preferred skills
Podcast production, viral content engineering, revenue accountability, top-of-funnel program ownership
Technologies
Social media platforms, webinar tools, CRM systems, content management systems
Responsibilities
Develop and distribute customer testimonials; own the enterprise content roadmap and execution; launch and manage the Customer Advisory Board program; partner with Product Marketing and Sales to route and activate leads; set and forecast pipeline targets based on content performance.
Seniority
Senior, hands-on IC
