Gestionnaire de comptes clés – Contrat de 12 mois
Core
Manage and develop key local retail accounts for Red Bull, driving sales execution, budget management, and strategic initiatives to meet market objectives.
Role type
Key Account Manager (FMCG)
Builds
Retail sales execution, promotional programs, and strategic account plans for key local accounts
Domain
Consumer Packaged Goods (CPG), Beverages, Retail
Deliverable
product features
Required skills
Account management, sales strategy, budget management, ROI analysis, stakeholder relationship building, data analysis (Nielsen/IRI), creative problem solving
Preferred skills
SAP experience, knowledge of regional key accounts, Bachelor's degree
Technologies
Microsoft Excel, PowerPoint, SAP, Nielsen, IRI
Responsibilities
Increase Red Bull presence and Perfect Store compliance in retail locations, manage annual marketing agreements and associated funds, conduct quarterly business reviews, analyze promotion effectiveness and ROI, develop creative sales pitches and promotional materials, maintain relationships with key decision-makers, coordinate with field teams
Seniority
Mid-level, hands-on IC
