Director, Paid Social
Core
Leads paid social strategy, planning, and team development for healthcare and life sciences clients across Meta, LinkedIn, YouTube, and other platforms.
Role type
Director, Paid Social
Builds
Client-ready paid social recommendations and measurable campaign performance
Domain
Healthcare / Life Sciences / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid social strategy, Meta Ads Manager, LinkedIn, YouTube, Snapchat, Pinterest, X, GDN, Amobee Social, team management, brand safety, ad viewability, fraud filtering, Excel, PowerPoint
Preferred skills
AI integration, regulated-industry client experience, US market planning, cross-channel communications, process development
Responsibilities
Develop paid social media strategies and plans, lead client-facing recommendations and strategic planning, manage and coach paid social team members, apply brand safety and fraud prevention practices, collaborate with Media, Analytics, Creative, and Client Services teams
Seniority
Director, hands-on IC with team leadership