Director, Paid Social
Core
Lead a portfolio of clients and own the growth agenda for paid social campaigns, aligning account team recommendations with client goals and translating platform insights into executive actions.
Role type
Director, Paid Social
Builds
Full-funnel social media strategies and integrated cross-channel plans for enterprise clients
Domain
Digital Marketing / Paid Social / Media Buying
Deliverable
product features
Required skills
Paid Social strategy, stakeholder management, cross-channel integration, financial acumen, team leadership, data measurement, platform automation
Preferred skills
Managing managers, hiring and coaching, executive presence, AI tool adoption
Technologies
Meta Advantage+, TikTok Smart Performance, Pinterest Performance+, GA4, Bliss Point
Responsibilities
Own senior-stakeholder relationships and growth agenda; orchestrate platform automation and features; install measurement habits and ensure data health; build and lead a high-performing team; steward team financials (margin, utilization, forecast accuracy)
Seniority
Director, people leader