customer experience specialist
Core
Drives business performance by supporting the sales team with customer marketing, demand generation, and campaign execution for agricultural seeds.
Role type
Customer Experience Specialist (Marketing & Demand Generation)
Builds
Customer marketing campaigns, digital platforms, and promotional materials for Syngenta Vegetable Seeds.
Domain
Agriculture / Seed Industry
Deliverable
product features | dashboards & analysis | client delivery
Required skills
CRM management, campaign planning and execution, digital marketing, data analysis, project management, content localization, budget management, social media management, SEO, lead management.
Preferred skills
Experience with New Product Introductions (NPIs), experience managing A&P budgets, experience working with external agencies.
Technologies
CRM tools, digital marketing platforms, social media platforms, email/WhatsApp messaging platforms, SEO tools.
Responsibilities
Lead execution of customer marketing activities in the CRM tool; implement annual marketing plans and manage A&P budgets; design and deliver campaigns including NPIs; organize customer events; develop marketing materials and manage the company website; provide data-driven insights to improve customer targeting; coordinate with sales teams on lead capture and handoff processes.
Seniority
Individual Contributor
