Marketing Specialist
Core
Execute integrated marketing campaigns, develop technical content, and support lead generation for semiconductor products.
Role type
B2B technical marketing specialist
Builds
Marketing campaigns, localized content, and event collateral for global customers
Domain
Semiconductor / High-tech
Deliverable
product features
Required skills
Campaign execution, technical content creation, data analysis, CRM usage, event coordination
Preferred skills
B2B marketing experience, AI tool application, engineering team collaboration
Technologies
CRM, automation platforms, analytics tools
Responsibilities
Execute integrated marketing campaigns across digital channels, events, PR, and content distribution; Create and localize marketing content including articles, case studies, and whitepapers; Use marketing tools and AI to support campaign execution and tracking; Support planning and on-site execution of events, trade shows, and webinars; Provide day-to-day support on marketing projects based on team priorities