Staff Account-Based Marketing Manager
Core
Own Horizon3's account-based marketing strategy and execution across highest-priority target accounts to open doors with net-new prospects and accelerate pipeline velocity.
Role type
Staff Account-Based Marketing Manager (B2B SaaS)
Builds
Personalized, multi-touch ABM programs across digital, field, direct mail, and sales channels
Domain
Cybersecurity / B2B SaaS
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
ABM strategy design, account planning, buying group mapping, intent data analysis, multi-touch program orchestration, direct mail strategy, Salesforce campaign attribution, cross-functional collaboration, project management
Preferred skills
Experience with high-growth SaaS, CISO engagement, technical subject matter translation
Technologies
Influ2, Reachdesk, ZoomInfo Co-Pilot, Salesforce, 6Sense, Bombora
Responsibilities
Define and maintain target account lists segmented by tier and intent; develop account-level program plans including message personalization and channel sequencing; design and execute multi-touch ABM programs combining paid media, direct mail, and field events; align SDR sequences with ABM touches; own ABM KPIs and reporting frameworks; optimize messaging and channel mix based on engagement data
Seniority
Staff, hands-on IC with strategic ownership
