Enterprise Marketing Manager, Strategic Accounts
Core
Design and run high-impact, bespoke marketing campaigns for strategic enterprise accounts to accelerate complex, multi-year commitments and influence pipeline.
Role type
Senior Enterprise Marketing Manager (Strategic Accounts)
Builds
Customized marketing programs and named-account campaigns for high-value enterprise clients.
Domain
B2B Enterprise SaaS / Fintech
Deliverable
product features
Required skills
Integrated campaign management, Account-Based Marketing (ABM), demand generation, field marketing, executive engagement, multi-channel play design, Salesforce proficiency, intent data analysis, creative judgment for C-suite audiences, deal strategy collaboration, productization of bespoke processes.
Preferred skills
Experience marketing to CFOs/Controllers, fintech background, building ABM programs from scratch, partner ecosystem management.
Technologies
Salesforce, 6sense, Demandbase, gifting platforms, direct mail vendors, event ops tools, Claude, Cursor, ChatGPT, Gong, Notion.
Responsibilities
Run named-account campaigns including buying committee research and multi-channel execution; execute bespoke tactics like executive dinners and custom gifts; measure stage progression and opp velocity; embed in sales pipeline calls and deal reviews; co-author narratives for must-win accounts; productize ad-hoc work into repeatable motions; route accounts between high-touch and scaled treatments.
Seniority
Mid-Senior, hands-on IC