增长营销广告投放专家(网盟方向)-TikTok
Core
Manage programmatic DSP channels (e.g., Moloco, Applovin) for TikTok across regions, optimizing budget, user acquisition quality, and ROI through data-driven strategies.
Role type
Senior Growth Marketing Specialist (Programmatic DSP)
Builds
User acquisition campaigns and scalable ad delivery systems for TikTok
Domain
Mobile advertising / Social media growth
Required skills
Programmatic DSP management, Budget optimization, Anti-fraud mechanisms, Data analysis, Channel expansion, Cross-functional collaboration
Preferred skills
Small language proficiency (German, Japanese, Korean), Entrepreneurial mindset, Innovation in ad strategies
Technologies
Moloco, Applovin
Responsibilities
Manage DSP channels and control budgets; Standardize middle-platform processes for ad delivery; Optimize anti-fraud systems to improve user quality; Expand new resources and channels; Collaborate on settlement and reconciliation.
Seniority
Senior, hands-on IC