Менеджер по маркетингу, White Dairy., Москва
Core
Managing brand strategy, sales organization, and portfolio development for the 'Domik v Derevne' brand to achieve market share and revenue targets.
Role type
Senior Brand Marketing Manager (FMCG)
Builds
Brand portfolio, new product innovations, and integrated marketing communications
Domain
FMCG / Dairy
Deliverable
product features
Required skills
Brand strategy, P&L management, Revenue Management, new product development, ATL/Digital/BTL marketing, market analysis, stakeholder management
Preferred skills
English (Upper-Intermediate+)
Technologies
Revenue Management tools, Stage Gate system
Responsibilities
Develop and execute brand marketing strategy, manage brand portfolio and new product launches, plan and manage marketing budgets, set pricing strategies, lead marketing communications, build and manage the marketing team