Director, Product Marketing
Core
Own go-to-market strategy, positioning, and narrative for 1Password's core product portfolio (Enterprise Password Manager, SaaS Manager, Device Trust) in the identity security and AI-adjacent space.
Role type
Senior leadership Product Marketing Director (Team Lead + Strategy)
Builds
Messaging, positioning, launch strategy, competitive intelligence, and field enablement tools for core security products.
Domain
Cybersecurity, Identity Security, Access Governance, AI-adjacent security solutions.
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B SaaS product marketing, identity security/credentials management, AI-adjacent security positioning, technical product marketing, competitive market strategy, people leadership, strategic storytelling, market narrative shaping, competitive intelligence, field enablement, product strategy influence.
Preferred skills
Security certifications (CISSP, Security+), thought leadership in fast-moving technology categories.
Technologies
AI agents, developer toolchains (IDEs, GitHub Actions, CI/CD), secrets management patterns.
Responsibilities
Manage a team of product marketers; define market narrative and competitive differentiation; produce discovery decks and battlecards; serve as voice of the market to product leadership; represent the company at analyst briefings and thought leadership events.
Seniority
Director, senior leadership with team management responsibilities.
