Senior Director, Partner Marketing
Core
Lead Five9's global partner marketing team to design and execute the Partner Fusion program, driving demand creation, enablement, and joint solutions across channel, technology, and strategic partners.
Role type
Senior Director, Partner Marketing
Builds
Partner Fusion program framework, co-marketing campaigns, joint go-to-market plans, and marketing enablement assets for partners.
Domain
Cloud contact center software / Partner ecosystem marketing
Required skills
Partner program strategy, channel marketing, ISV co-marketing, strategic alliance management, demand generation alignment, MDF governance, team leadership, cross-functional collaboration, segmentation and tiering, ROI measurement
Preferred skills
Hyperscaler co-marketing experience, compensation model design, executive-level relationship management, ABM integration
Technologies
Cloud contact center platforms, marketing automation tools, CRM systems
Responsibilities
Own the marketing strategy for Partner Fusion including segmentation, co-investment models, and joint planning rhythms; Drive demand creation through system integrators and resellers via co-branded campaigns and enablement; Lead co-marketing with ISVs for joint solution launches and marketplace presence; Orchestrate joint go-to-market plans with large strategic partners and global technology platforms; Integrate partner marketing into the broader demand engine and events strategy; Govern MDF investments and define performance metrics for pipeline and ARR contribution; Build and lead the global partner marketing team.
Seniority
Senior Director, strategic leadership & team building
