Sales Director, Mass
Core
Senior Director leading end-to-end mass channel sales strategy and operations for Walmart and Target to drive revenue growth and profitability.
Role type
Senior Director, Mass Channel Sales
Builds
Retail sales organization, account strategies, and operating cadence for Walmart and Target
Domain
Consumer Packaged Goods (CPG), Infant Nutrition
Required skills
CPG sales leadership, Walmart and Target account ownership, Joint Business Planning (JBP), category strategy, trade spend management, retail media strategy, team leadership
Preferred skills
Baby/infant nutrition category experience, adjacent nutrition/health & wellness experience
Technologies
Walmart Retail Link, Target vendor planning systems, Walmart Connect, Target Roundel
Responsibilities
Own Mass P&L including volume, trade spend, and profitability; Manage end-to-end relationships with Walmart and Target buying/merchandising teams; Lead JBP, category reviews, and modular/reset strategy; Own forecasting and demand planning; Manage trade investment and promotional plans; Lead retail media strategy; Manage Shopper Marketing and Sales Operations managers; Partner cross-functionally with Supply Chain, Finance, and Brand Management
Seniority
Senior, hands-on IC with people leadership