Performance Media Specialist
Core
Develop and implement high-performance global digital marketing strategies across multiple channels to optimize results and align with business objectives.
Role type
Performance Media Specialist (Paid Media)
Builds
International digital marketing campaigns and media plans for global clients
Domain
Digital Marketing / Performance Media
Required skills
Paid media campaign management, data analysis, media planning, cross-channel optimization, project management, ad copy optimization
Preferred skills
AI tool application, storytelling presentation, conflict management, technical knowledge of multiple paid media platforms
Technologies
Google Ads, Meta Ads, TikTok Ads, Google Suite, Looker Studio, Excel, Slack, Asana, DV360, SA360, CM360, Google Analytics
Responsibilities
Develop and optimize performance ads in CPC/PPC model, create media plans to maximize campaign impact, produce campaign performance reports, monitor and execute campaigns from launch to delivery, assist in technical evolution of peers, organize demands and reallocate tasks
Seniority
Individual Contributor