Junior UA/Growth Manager
Core
Execute and optimize paid media campaigns to drive user acquisition, leads, and revenue for video game titles and products.
Role type
Junior User Acquisition Manager
Builds
User acquisition campaigns for B2B and B2C objectives across Meta, Google/YouTube, LinkedIn, and DSPs
Domain
Video game industry / Performance marketing
Required skills
Performance marketing, Paid media, Growth marketing, Data analysis, Campaign management, Stakeholder communication, B2B/B2C metrics, Excel/Google Sheets
Preferred skills
Mobile UA platforms, Attribution tools, A/B testing, Landing page optimization, Funnel analysis, Web analytics (GA4), Project management tools
Technologies
Meta Ads Manager, Google Ads, YouTube, LinkedIn Ads, DSPs, AppsFlyer, Adjust, GA4, Jira, Confluence, Notion
Responsibilities
Execute day-to-day user acquisition campaigns across key paid channels; Plan, launch, and optimize performance campaigns; Contribute to structured testing roadmap; Monitor campaign performance and surface optimization recommendations; Collaborate with Art and Design teams on ad creatives; Collaborate with Product and Analytics on tracking setup; Contribute to recurring performance reports; Assist with budget tracking and spend pacing; Maintain campaign documentation; Coordinate with cross-functional teams for product launches.
Seniority
Junior, hands-on IC