Performance Marketing Coordinator
Core
Building and managing paid social campaigns (Meta) to drive customer acquisition for Halter's smart grazing technology, focusing on creative testing, data analysis, and campaign optimization.
Role type
Performance Marketing Coordinator (Paid Social)
Builds
Paid social campaigns and creative tests for Meta platforms
Domain
AgTech / Smart Farming
Required skills
Paid social campaign management, creative testing, data analysis, Meta Ads platform, HubSpot, AI tools usage, budget pacing, audience targeting
Preferred skills
Creative analysis, cross-functional collaboration, fast execution, curiosity about ad performance
Technologies
Meta Ads, HubSpot, AI tools
Responsibilities
Build and launch paid social campaigns, traffic video assets into campaigns, monitor daily spend and pacing, analyze creative test results, troubleshoot lead tracking issues, compile weekly performance reports
Seniority
Individual Contributor, hands-on execution