Marketing Development Representative (MDR) Hybrid
Core
Early-career professional responsible for qualifying inbound leads, managing email nurture programs, and bridging Sales and Marketing to drive pipeline growth for Humanforce's HCM suite.
Role type
Marketing Development Representative (MDR)
Builds
Qualified sales opportunities and engaged prospect pipelines
Domain
B2B SaaS / Human Capital Management (HCM)
Required skills
CRM management, lead enrichment, email nurture design, B2B buyer behavior analysis, data-driven prioritization, cross-functional collaboration
Preferred skills
Systems thinking, AI tool adoption, SaaS industry knowledge
Technologies
HubSpot, Lusha, Clay, ZoomInfo
Responsibilities
Qualify and route inbound leads based on ideal customer profile; design and optimize email nurture sequences; conduct initial discovery calls and product overviews; partner with Sales and Marketing on campaign follow-up; maintain CRM data integrity and pipeline visibility.
Seniority
Early-career, hands-on IC
