Revenue Enablement Program Manager - EMEA
Core
Design, build, and manage end-to-end sales enablement programs for Cohere's field teams in EMEA to drive GTM results and scale operational rigor.
Role type
Senior Program Manager, Sales Enablement
Builds
Sales enablement programs, certification paths, content platforms, and AI-driven workflows for field sales teams
Domain
B2B Enterprise AI / SaaS
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Program management, sales enablement strategy, MEDDPICC methodology, CRM systems, data analytics, instructional design, cross-functional partnership, AI tool utilization
Preferred skills
AI/ML technical fluency, enterprise software sales experience, instructional design certification, hyper-growth scaling experience, regional languages
Technologies
Salesforce, MEDDPICC, AI tools
Responsibilities
Own enablement programs from design through rollout, measurement, and iteration; Partner with Product, Marketing, Sales Leadership, and RevOps to align GTM priorities; Create and curate high-impact resources (playbooks, battle cards, demo scripts, certification programs); Establish KPIs and use analytics to refine initiatives and prove ROI; Operationalize MEDDPICC methodology into everyday seller behavior; Build certification paths that accelerate new seller productivity; Maintain and evolve the enablement content platform; Identify automation opportunities and develop practical AI workflows; Work directly with field leadership on joint calls, deal coaching, and in-market visits; Translate field insights into updated content and qualification guides; Measure program impact and report to leadership
Seniority
Senior, hands-on IC