Strategic Expansion Leader- Ultrasound (National)
Core
Identify, build, and scale commercial opportunities in markets, customer segments, and care settings with limited business presence to turn market opportunities into measurable business results.
Role type
Director-level strategic market expansion leader (healthcare technology)
Builds
Market-entry and expansion strategies, actionable commercial plans, and scalable growth pipelines for ultrasound business units
Domain
Healthcare technology / Medical imaging (Ultrasound)
Deliverable
product features
Required skills
Commercial strategy, market development, sales leadership, business case development, cross-functional leadership, market research, competitive analysis, stakeholder engagement
Preferred skills
Advanced degree in Business, Marketing, or Healthcare
Responsibilities
Identify and evaluate attractive markets and use cases; Build evidence-based business cases outlining opportunity and investment; Develop market-entry strategies including routes to market and pricing; Translate strategy into actionable commercial plans with milestones; Partner with sales to build pipeline and convert opportunities; Lead pilots and market development efforts
Seniority
Director, hands-on strategic leadership
