Performance Marketing Lead
Core
Drive data-driven insights and optimization strategies for performance campaigns across all Sleek markets, with a large emphasis on Google Search campaigns.
Role type
Senior Performance Marketing Lead
Builds
Performance marketing campaigns for corporate secretary, accounting/bookkeeping, and FinTech payment services
Domain
FinTech / B2B SaaS
Required skills
Google Ads management, Performance Max, campaign analysis, forecasting, budget optimization, keyword strategy, ad creative development, tracking troubleshooting, Excel/Google Sheets advanced formulas
Preferred skills
Performance Max expertise, cross-functional collaboration
Technologies
Google Ads, Google Sheets, Excel
Responsibilities
Optimize keywords and ad creatives to exceed revenue and ROAS targets, execute strategic bid adjustments and audience targeting, launch and optimize new campaigns, communicate actionable growth opportunities to sales/ecommerce teams, resolve tracking discrepancies and ensure accurate attribution
Seniority
Senior, hands-on IC