PPC Specialist
Core
Scaling and optimizing search advertising campaigns to support global market expansion for consumer businesses.
Role type
PPC Specialist
Builds
Search advertising campaigns across multiple markets and languages
Domain
Digital Marketing / Performance Marketing
Required skills
Google Ads expertise, auction mechanics understanding, campaign setup and strategy, bid management, data analysis in Excel, ad copywriting, hypothesis generation, analytical thinking
Preferred skills
Experience with large data volumes, ability to present ideas and justify positions
Technologies
Google Ads, Excel
Responsibilities
Scale and optimize search advertising campaigns, analyze growth zones and opportunities, launch ads on different markets and languages, automate processes to reduce time spent