Amazon PPC - For Pooling Purposes
Core
Manage and optimize Amazon PPC campaigns to improve visibility, sales, and advertising efficiency for sellers, agencies, and eCommerce brands.
Role type
Amazon PPC Specialist (Performance Marketing)
Builds
Optimized Amazon advertising campaigns and performance reports
Domain
eCommerce / Digital Advertising
Required skills
Amazon PPC campaign management, keyword research, bid management, budget allocation, performance reporting (ACOS, TACOS, ROAS), competitor analysis, spreadsheet proficiency, SOP adherence
Preferred skills
Amazon Seller Central experience, familiarity with PPC tools (Helium 10, Jungle Scout, etc.), project management platform experience (ClickUp, Trello, Asana), AI tool usage
Technologies
Amazon Seller Central, Microsoft Excel, Google Sheets, Google Workspace, ClickUp, Trello, Asana, Monday.com, Helium 10, Jungle Scout, Data Dive, Scale Insights, Perpetua, Pacvue
Responsibilities
Create, organize, maintain, and optimize Amazon PPC campaigns; Monitor campaign performance and adjust bids/budgets; Conduct keyword research and manage negative keywords; Track advertising metrics and identify trends; Prepare recurring PPC reports and maintain documentation; Support product launches and seasonal campaigns; Collaborate with listing and SEO teams; Conduct competitor and marketplace research.
Seniority
Mid-level, hands-on IC
