Paid Search Manager
Core
Manage multi-market paid search and shopping campaigns for clients using data, technology, and creative content to drive revenue.
Role type
Paid Search Manager (SEA Specialist)
Builds
Digital marketing solutions including ad campaigns, augmented reality, and chatbots for ambitious brands.
Domain
Digital Marketing / Paid Media
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid search platform management (Google Ads, Bing Ads), keyword research and analysis, campaign optimization, data analysis, client communication, automation and AI utilization, technical and content authority analysis.
Preferred skills
Experience in digital agency environment, proficiency in Excel/Sheets, time management, adaptability in fast-paced environments.
Technologies
Google Ads, Bing Ads, Excel, Sheets, Word, Docs, PowerPoint, Slides
Responsibilities
Manage multi-market paid search and shopping campaigns; Conduct keyword research and analysis; Utilize automation and AI to improve campaign performance; Create and optimize campaigns across platforms; Monitor performance and provide regular reports; Stay updated on industry trends and algorithm changes; Collaborate with cross-functional teams; Respond to client briefs; Report on activity weekly, monthly, and quarterly.
Seniority
Mid-level, hands-on IC