Performance Marketing Executive
Core
Build, launch, and monitor paid acquisition campaigns across multiple markets for a multi-currency digital wallet platform.
Role type
Performance Marketing Executive (Paid Acquisition)
Builds
Paid campaigns on Meta, Google, TikTok, and other platforms for a fintech digital wallet
Domain
Fintech / Digital Payments
Required skills
Paid social media management, Paid search management, Campaign optimization, Budget pacing and monitoring, Creative asset management, Data analysis and reporting, Ad account administration, CRM and lifecycle marketing support
Preferred skills
AI platform competency, App marketing experience (AppsFlyer), CRM/lifecycle marketing exposure
Technologies
Meta, Google, TikTok, AppsFlyer
Responsibilities
Build, launch, and QA campaigns on Meta, Google, TikTok, and other platforms; Monitor daily pacing against budgets and shift spend; Own weekly performance reports and insights; Manage ad-account admin including billing and policy issues; Support CRM/Lifecycle initiatives and new product launches.
Seniority
Mid-level, hands-on IC