Marketing Manager
Core
Own and drive marketing projects end-to-end, developing content and community strategies to grow brand presence and engage audiences for a tech education platform.
Role type
Marketing Manager (hands-on generalist)
Builds
Content strategies, community engagement programs, brand guidelines, and multi-channel marketing initiatives
Domain
Education Technology / Consumer Services
Deliverable
product features
Required skills
End-to-end project management, content strategy, community management, social media management, brand strategy, data analysis, AI tool application
Preferred skills
EdTech experience, crisis communication, digital marketing
Technologies
AI tools for product/funnel/copywriting
Responsibilities
Own and drive multiple marketing projects from scoping to launch and results tracking; Analyze market and audience feedback to create actionable initiatives; Develop and execute content and community strategies; Establish and grow brand presence across digital channels; Build brand guidelines and playbooks; Track project performance and report metrics; Scout, test, and scale new channels and platforms
Seniority
Mid-level, hands-on IC