Creative Solutions Lead
Core
Lead the development and delivery of innovative branded content, partnerships, and creative solutions across Yahoo's owned and operated properties to help advertisers connect with premium audiences.
Role type
Senior Creative Solutions Lead (Strategic Partner & Project Lead)
Builds
Custom branded content, integrated marketing programs, and creative concepts for advertisers across digital, video, editorial, and experiential media.
Domain
Digital Advertising / Branded Content / Media Publishing
Deliverable
product features
Required skills
Creative strategy, integrated marketing, sales partnership, storytelling, project management, cross-functional leadership, vendor management, audience insights, campaign execution, AI tool utilization
Preferred skills
Experience with emerging media formats, international market adaptation, advanced presentation skills
Technologies
Google Workspace, Airtable, Salesforce, Jira
Responsibilities
Develop custom branded content and integrated marketing programs; Partner with Sales on RFPs, pitches, and proposal development; Create audience-first solutions leveraging Yahoo's content and media capabilities; Design and present pitch decks and creative concepts; Lead campaigns from concept through execution coordinating teams and vendors; Manage timelines, budgets, and resources for campaign delivery; Support international markets by adapting strategies to regional needs; Evaluate campaign performance with Analytics and Account Management teams.
Seniority
Senior, hands-on IC with strategic advisory responsibilities