Marketing Associate
Core
Plan and implement marketing and brand activation activities for the entire life cycle of Sun King products and services, focusing on trade marketing, store branding, and agency management.
Role type
Marketing Associate (Trade Marketing & Brand Activation)
Builds
Trade marketing campaigns, store branding and merchandising, visibility drives, and marketing materials for Sun King products.
Domain
FMCG / Consumer Goods / Retail
Deliverable
product features
Required skills
Trade marketing planning, campaign execution, agency management, store merchandising standards, data analysis, budgeting, supplier coordination
Preferred skills
FMCG/retail sector experience, consumer behavior knowledge, travel readiness
Technologies
None stated
Responsibilities
Align trade marketing activities with sales teams, plan and execute new product launches, conduct trade visits and audits, manage agencies and suppliers, oversee store branding compliance, generate performance reports and ROI analysis.
Seniority
Mid-level, hands-on IC