Digital Marketing & Client Engagement Specialist (Job ID: ADKMIC1)
Core
Manage external marketing agencies, oversee creative ad content, drive direct lead outreach via calls/texts/emails, and nurture past client relationships to generate referrals for a construction and remodeling company.
Role type
Digital Marketing & Client Engagement Specialist
Builds
Residential home builds, renovations, and commercial projects
Domain
Construction & Remodeling
Deliverable
product features
Required skills
Digital marketing oversight, social media ad management, sales development, outbound lead response, creative problem-solving, CRM tool familiarity
Preferred skills
Construction industry background, GoHighLevel or HousePro experience
Technologies
GoHighLevel, HousePro, Facebook, EagleView, ProLine, HouzzPro
Responsibilities
Manage external advertising agencies and vendors, plan and track creative ad campaigns on social media, conduct outbound calls and follow-ups with leads and past clients, maintain lead data and communication logs in CRM
Seniority
Mid-level, hands-on IC