Field Marketing Manager
Core
Lead field marketing strategies to amplify Logicalis' presence in Singapore and the wider APAC region, driving demand generation and revenue growth.
Role type
Field Marketing Manager
Builds
Demand generation campaigns, brand presence, and regional expansion initiatives for a technology integrator.
Domain
B2B Technology / AI-driven technology integration
Deliverable
product features
Required skills
B2B technology marketing strategy, project management, vendor relationship management, marketing budget management, data analytics, content creation, digital marketing tactics
Preferred skills
Experience in Singapore or APAC region, proficiency in marketing automation tools (HubSpot, Sharp spring), public speaking
Technologies
HubSpot, Sharp spring
Responsibilities
Create and execute targeted demand generation campaigns (brand, events, digital, content), build partnerships with sales teams and vendors, measure campaign effectiveness, manage internal events and communications, align field marketing strategy with regional leadership, develop local vendor partnerships
Seniority
Mid-Senior, hands-on IC