Marketing Operations and Performance Analyst
Core
Data-driven Marketing Operations & Performance executive powering global demand engine and generating SQLs.
Role type
Marketing Operations & Performance Analyst
Builds
Scalable marketing infrastructure, automated nurture journeys, and measurable pipeline growth.
Domain
Cybersecurity / SaaS
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
CRM lifecycle management, lead scoring and routing, ABM and intent data operation, paid media performance tracking, SEO and AEO execution, GA4 analytics, email automation, analytical reporting
Preferred skills
None stated
Technologies
Salesforce, Zoho, GA4, LinkedIn, Google, intent platforms, email automation platforms
Responsibilities
Own CRM lifecycle management (MQL – Demo – SQL), design and manage automated nurture journeys, track campaign performance across paid channels, optimize landing pages and conversion flows, execute technical and on-page SEO, build dashboards tracking SQLs and Pipeline by region
Seniority
Mid-level (4-6 years experience)