Performance Marketing Manager (m/w/d)
Core
Planning, executing, and analyzing online marketing campaigns for customer acquisition and realtor/partner recruitment.
Role type
Performance Marketing Manager
Builds
Online marketing campaigns, landing pages, and CRM activation strategies for Evernest's real estate platform.
Domain
Real Estate / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Performance marketing strategy, Google Ads, Facebook Ads, Google Analytics, Tag Manager, CMS (Contentful), budget optimization, data analysis, ad copywriting
Preferred skills
Agency or consulting background, premium brand experience, real estate industry knowledge
Technologies
Google Ads, Facebook Ads, Google Analytics, Tag Manager, Contentful
Responsibilities
Plan and manage SEA and Paid Social campaigns for lead generation and recruiting; Identify new marketing channels and trends; Develop and implement CRM qualification and activation campaigns; Integrate tracking tools and execute retargeting measures; Optimize campaign landing pages; Maximize ROI through budget allocation; Analyze web data to derive actionable recommendations.
Seniority
Mid-level, hands-on IC
